浙江省2004年1月高等教育自学考试旅游英语选读试题
课程代码：00837
Ⅰ.Multiple Choice:(1×20=20)
Directions: In this section, you are given 20 questions, beneath each of which are four choices marked A, B, C, and D. You are to make the best choice either to complete the incomplete statement or to answer the question.
1.Plaese identify one member which does not directly report to the general manager in the organizational chart of the hotel.
A. Resident Manager    
B. Food & Beverage Manager
C. Personnel Director    
D. Front Office Manager

2.Which of the following city is NOT included in the “Six Great Ancient Capitals” in China?
A. Kaifeng     
B. Chengdu
C. Hangzhou    
D. Nanjing

3.The development of hospitality sees four stages, which are ______ in succession.
A. inn; grand hotel; commercial hotel; hotel chain
B. grand hotel; inn; hotel chain; commercial hotel
C. inn; grand hotel; hotel chain; commercial hotel
D. grand hotel; inn; commercial hotel; hotel chain

4.The ______ department has been called the lifeblood of the organization.
A. personnel    
B. sales
C. food & beverage   
D. rooms

5.______ is the single most important factor in the success or failure of the hotel as a profit-making enterprise.
A. Repeat business in the restaurants; banquet rooms and sleeping rooms
B. Proper maintenance and provision of hotel services
C. Emphasis  on energy conservation
D. Proper attention to the guests’ needs for food & beverage

6.Which of the following is NOT the impact of tourism on values and norms?
A. Changes in family structures and values
B. Adoption of servile attitude towards tourists
C. Increase in prostitution
D. Changes in eating habits

7.In ______,the United States established the first of its national parks at Yellowstone.
A. 1872    B. 1883
C. 1849    D. 1869

8.Modern tourism in China began in the ______.
A. 1940s      
B. 1930s
C. 1920s      
D. 1910s

9.Which of the following statements is NOT true?
A. The development of the domestic tourism industry creates employment opportunities.
B. The tourism industry is highly centralized
C. China’s domestic tourism industry promotes the development of local cottage industries that produce handicrafts and tourist souvenirs.
D. With 56 ethnic nationalities, China has a great diversity of cultural traditions.

10.Which of the following statements is NOT ture?
A. The United Nations General Assembly designated 1967 as the International Tourist Year.
B. The socioculture impact of tourism on a host country is only restricted to lesser developed countries.
C. Comparatively wealthy tourists to a region has the effcet of attracting petty criminals.
D. Tourism may lead to an increase in the breakdown of marriages and in divorce.

11.______ is the global organization for virtually all the international air carriers.
A. ICAO    
B. IATA
C. OECD    
D. PATA

12.Visitors who spend at least one night in accommodation in the destination country are international ______.
A. visitors     
B. tourists
C. excursionists    
D. travelers

13.______ need is considered the goal of leisure.
A. Aesthetics    
B. Self-actualization
C. Esteem     
D. Physiological

14.______ are privately charted aircraft accommodating between four and 18 people,and are used particularly by business travelers.
A. Jet airlines    
B. Air taxis
C. Taxis     
D. Chartered airlines

15.During the 1975s,the technological focus changed to the development of ______ aircraft.
A. larger     
B. quieter
C. jumbo     
D. faster

16.According to Maslow, esteem need excludes ______.
A. maintain social contacts    
B. prestige
C. social recognition     
D. ego-enhancement

17.Computer systems in travel agencies are designed to offer three distinct facilities which exclude ______.
A. Front office “client relation” systems
B. Back office systems
C. Engineering systems
D. Management systems

18.Those who were born somewhere else desire to return to their hometown in order to satisfy their______ need.
A. safety       
B. physiological
C. “to know and to understand”  
D. belonging

19.The golden age of the Grand Tour was the ______ century, particularly ______ years before the outbreak of the French Revolution.
A. 18th,30      
B. 19th,30
C. 18th,20      
D. 19th,20

20.______,new production practices, new management techniques and changes in the industry’s frame conditions are the five main impulses driving the new tourism.
A. New consumers, new economy   
B. New economy, new technologies
C. New consumers, new technologies  
D. New economy, new enterprises

Ⅱ.Reading Comprehension:(2×10=20)
Directions: Read the following two passages and then choose the best answer to each question.
(1)
    In a bid to restore the pristine alpine beauty of the Hanas Nature Reserve in Xinjiang Uygur Autonomous Region, authorities recently decided to demolish a sprawling 30-milllion-yuan holiday resort in the area within the next five years.A new holiday resort will be constructed in Jiadengyu Forest Prak,30km from the scenic area.
    In Hanan Natrue Reserve, located in Burqin County in the Altai region, is a prime tourist attraction known for its splendid landscape. Since the local government decided to accelerate development of tourism in 1998,many developers rushed here to build villas, hotels and holiday resorts.Facilities in the area are currently able to accommodate 2,000 visitors  a day.
    Recent statistics show that the nature reserve received 360,000 tourists last year, and generated 45 million yuan in earnings. During the first seven months of this year, the area received more than 300,000 tourists, up 25 percent over the same period last year. Earnings also increased by 64 percent over the same period last year.
    But excessive and disorderly development of the area, which largely resulted from a lack of unified planning and management, has caused many negative impacts. Construction and logging have damaged the grasslands and vegetation there. In addition,the improper treatment of sewage, garbage and exhaust gas has created a serious environmental problem. Even worse, some developers introduced Karaoke and Disco into the scenic area, causing unbearable noise pollution in the originally tranquil place.
    As the disorderly development drew increasing concern from society, the local government was forced to take swift action to save the nature reserve. Early last year, the local government invited a group of experts from the Chinese Academy of Sciences, at a cost 1.1 million yuan, to formulate an ecological rehabilitation plan for the area.
    As an important part of the plan, all the holiday resorts and hotels in the area will be bulldozed. In future, all tourists will have to enter the reserve in environment-friendly vehicles, on horseback or on foot. All structures not built with natural wood will be demolished, and tour boats will be banned from using liquid fuel.
    Some of the buildings near Hanas Lake have already been dismantled. Sewage treatment facilities are under construction in the new holiday resort in Jiadengyu Forest Park. A 58-km highway, linking Burqin County and Jiadengyu, will be completed before the beginning of the busy tourism season next year.
21.The beauty of the Hanas Nature Reserve is compared with the beauty of ______.
A. the Himalayas      
B. the Alps
C. the Mount Everest     
D. the Fuji Mountain

22.Who is to blame for the disorderly development of Hanas Nature Reserve?
A. the local government      
B. some developers
C. construction and logging companies  
D. car users

23.There are ______ pollution in the Hanas Nature Reserve originally?
A. air and water    
B. environment and water
C. air and noise    
D. environment and noise

24.In future, tourists will not be allowed to enter in reserve ______.
A. on horseback    
B. on foot
C. on motorcycles   
D. in environment-friendly cars

25.What is the best title for the passage?
A. Hanas Nature Reserve: A Paradise on Earth
B. Saving Hanas Nature Reserve
C. Hanas Nature Reserve is Built to Attract More Tourists
D. Development of Hanas Nautre Reserve

(2)
    Restaurants generally fit into following categories and consumers:
    The gourmet restaurant caters to the needs of connoisseurs and sophisticated diners. The dishes and service are very quality so that these restaurants are the most expensive and luxurious of all food service establishments.
    The specialty restaurant usually offers a limited variety or style of food. It may be specialize in seafood or in a particular kind of national food. Also it may depend on the atmosphere, decor, or personality of the owner to attract customers.
    The convenience restaurant services customers who want to eat in hurry and are most interested in fast service, cleanliness, and low price. Fast food is an example which can be prepared, served, and eaten quickly ;probably the most typical and famous fast food restaurants, McDonald are locating many countries and places over the world.
    Another way to categorize restaurants is by the kind of service. They are table service, counter service, self-service and carry out. In table service restaurants, customers are seated at tables where they are served by a waiter or waitress. In counter restaurants, customers sit at a counter and are served either by the person who prepares the food or by a waiter or waitress. A self-service restaurants is frequently called a buffer or cafeteria; there cus-Italian. Most areas of the world rely heavily on regional cuisine that depends on local availability, seasonal prices, and traditional customers. The choice of cuisine is an important one for the customer, who often makes it unconsciously and sometimes makes it too consciously; it is a crucial choice for the restaurateur because it may mean the difference between success and failure in business. Before a new restaurant opens the manager or owner has decided on its basic character, including such features as its location, size, cuisine, staff, and equipment.
26.The meaning of the word “decor” is most similar to that of .
A. furniture     
B. surroundings
C. decoration    
D. display

27.If a VIP wants to show his status he can eat in a ______ restaurant.
A. gourmet     
B. convenience
C. popular     
D. specialty

28.McDonald is a kind of ______ restaurant.
A. gourmet     
B. convenience
C. popular     
D. specialty

29.If a person wants to serve himself and decide what he wants to eat, he can eat in the ______ restaurants.
A. table service    
B. counter service
C. self-service    
D. carry out

30.If a person. driving a car doesn’t want to eat in the restaurants, he can buy food from a ______ restaurant.
A. table service    
B. counter service
C. self-service    
D. carry out

Ⅲ.Fill in the blanks with the proper phrases given below. Make some changes if necessary:
(1×10=10)
conform to be of use  adjust to  dwell on  concentrate on 
limit to  associate with protect…from  dispose of  similar to
31.Many tourist problems facing this country are ______ that country’s.

32.“Try to ______ your talk  ______ ten minutes,” the chairman said.

33.We should try our best to ______ natural resources ______ being polluted.

34.The principal ______ traffic safety in his talk at the last meeting.

35.Every citizen’s behavior should ______ the social code of conduct.

36.The sanitary worker comes here to ______ the rubbish every day.

37.He couldn’t ______ his study for quite a while after he heard the sad news.

38.Nora said it was not so difficult as she had expected to ______ herself ______ the life in China.

39.People all over the world ______ my hometown ______ Chairman Mao.

40.I never expected the book I found from a second-hand bookstore would _____ to my graduation thesis.

Ⅳ.Cloze test:(0.5×20=10)
Directions: Fill in the blanks with proper words or phrases.
    The success of China’s market-     41    reforms has drawn    42    worldwide, from politicians to   43   circles and the general      44    .Finally given an    45   ,the Chinese people are demonstrating the entrepreneurial    46     and ingenuity that have made expatriate   47   so economically successful the world    48   .There is little    49    that, barring any     50     upheavals, China will soon be     51     in the tourism business as any   52   in the tourism business as any in the ___53___ marketplace.
    China’s rapidly developing business     54     is already responsible for a major part of the   55   in tourism in recent years. Not only are   56   investments coming into the country, but so are   57   numbers of entrepreneurs, who typically combine   58   with their business trip. This   59   of the visitor market will likely ___60___ in the coming years.
Ⅴ.Phrase translation:(1×20=20)
Part one: Translation the following phrases into English
61.飞行常客奖励计划
62.销售回报
63.运载能力
64.市场营销工具
65.收入来源
66.目标市场
67.采购员
68.收支相抵
69.物理容量
70.世界文化遗产

Part Two: Translate the following phrases into Chinese:
71.transit travelers
72.Inclusive tour excursion
73.homeostasis
74.en route
75.waybills
76.cable cars
77.ethnic diversity
78.IMF
79.burgeoning tourism industry
80.non-commodity currency

Ⅵ.Translate the following passages into Chinese (10×2=20)
(1)  Modern tourism is a discipline that has only recently attracted the attention of scholars from many fields. The majority of studies have been conducted for special purposes and have used narrow operational definitions to suit particular needs of researchers or government officials; these studies have not encompassed a systems approach. Consequently, many definitions of “tourism” and”the tourist’ are based on distance traveled, the length of time spent, and the purpose of the trip. This makes it difficult to gather statistical information that scholars can use to develop a database, describe the tourism phenomenon, and do analyses.
(2)  As a site of historical interest, Taishan has been a preferred place of visit for centuries. Dating back to the Yin and Shang periods(1766-1122 BC),Chinese forefathers established five directions of north, south, east, west and center. The east, where the sun rises, presents life’s fertility with the end of winter and coming of spring. Taishan, located in a coastal province in eastern China, has been regarded as a propitious place. Ancient emperors prayed for the country’s prosperity and peach by offering sacrifices to Heaven and Earth on Taishan. According to historical records, prior to the Western Zhou Dynasty (1122-771BC),72 monarchs climbed the mountain to perform sacrifices. They were then followed by Qinshihuang, China’s first emperor, and then the emperors of the Han, Tang, Song and Qing Dynasties.